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22 June 2015 @ 10:51 am
Does Nudging do any good?  
Are our friends lost to other social media? Is there any way to draw them back? I have tried the "Nudge a Friend" but see no evidence that it worked. I tried the program the LJ offered six months ago where people were invited back with the lure of some member benefits. I saw no evidence that brought anyone back. (In fact, even LJ has been quiet about that program lately.)

So . . . What do we do? Any ideas?

(I do think the Nudge a friend needs some updating. I think the text isn't very effective and we need to be able to add a personal message but if it doesn't actually work then why bother.)
 
 
rejectomorph: laszlo moholy-nagy_chxflying_blind on June 23rd, 2015 09:41 pm (UTC)
There seems to be a lot of inertia in social media, and a critical mass of users is important. Once people are embedded in a site they become reluctant to leave, as long as that site stays abreast of the times. It would have been easier to have kept the mass of users LJ once had than it would be to get them back now that it's so empty. The decline began when the site was owned by 6 Apart. Wicked Stepmother never really loved us, and didn't do enough to keep us here, so a lot of us left, and then she sold the rest of us to the Russians.

The Russian side of LJ is still thriving, because it still has that critical mass of users. English LJ no longer has such a mass, and I really don't see any way to bring it back. I just hope that our Russian Overlords manage to keep Russian LJ going strong, because if it goes into decline then we are apt to be orphaned. At this point I think we English users are just hitching a ride on the bear's back, and if the bear dies then English LJ will probably die with it. I hate the idea of being stuck with Tumblr and Twitter, let alone (shudder) Facedbook.
Senora Sassafrass: Missy + Bikesewcute on June 24th, 2015 03:49 am (UTC)
I think a lot of it has to do with the "higher" ups. I tried dreamwidth, but it just didn't have the community that LJ had.